Fowler & Company helps leaders build great organizations and better lives; for themselves and their teams. We do this by helping our clients in three primary areas of focus; Strategy + Execution; Performance Excellence and Executive Coaching.

Why You Must Put Rocks in Your Stream

“Things that matter most must never be at the mercy of things that matter least.” – Johann Wolfgang von Goethe   There is a river running through your life. Your river is different from my river. Your river is that thing that consumes the great majority of your day. If you are a stay at… View Article

Meetings That Work

“Meetings get a bad rap, and deservedly so – most are disorganized and distracted. But they can be a critical tool for getting your team on the same page.”

–       Justin Rosenstein (co-founder of Asana)

Far too many meetings bite (trying to use less colorful language).

We’ve talked about Daily Meetings, Weekly Meetings, Quarterly and Annual Meetings.

Today, we are going to wrap up this topic with the basics of what makes a great meeting – no matter what type of meeting it is.

I love this image. It is meant to help children self-check their actions during a physical education class, but it is perfect for our discussion on proper meeting behavior. The question is excellent.

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The Other Two Most Important Customers

“The customers who have quit you can be your greatest source of learning. You’d prefer to learn before they leave, but if they’ve left you – you must find out why!”

Other than your current customers.

If you listen to them, these customers will tell you how to keep more of your current customers, how to attract customers from your competition and how to get back customers you have lost.

If those are things you’d like to know how to do, keep reading.

Who are these customers?

Past Customers & Your Competitor’s Customers

Your past customers quit you and, assuming they still need your product or service, moved to what they considered a better option. Understanding how that happened is information you must have. They loved you, but then they didn’t. What happened?

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Quarterly & Annual Strategy Meetings

 “There is nothing quite so useless, as doing with great efficiency, something that should not be done at all.”
― Peter F. Drucker

Strategy helps focus your organization on doing the right things, not just doing the same things better. But no matter how great the strategy is that you devised at your yearly planning retreat, it rarely delivers value without a consistent execution framework. That framework is delivered through your organization’s meetings.

We’ve talked before about How to Execute Strategy, so let’s start with what is a great strategy? Read more…

Make the Most of Your Holidays

Over and over I marvel at the blessings of my life: Each year has grown better than the last.

Lawrence Welk

Holidays are a time to be cherished.

A time to relish in the richness of friends, family and the gifts God has given us.

A time to give to others who have less.

Below are 5 ways we work to make the most of our holidays.


  1. Soak in Your Blessings – Family, friends, good food. All blessings that, truth be told, we really don’t deserve. Be thankful for the big things and the little things. Even that Uncle that won’t stop telling the same stories he told last year. It is all a blessing.
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How Do Your Customers Want to Be Heard?

“Thank your customer for complaining and mean it. Most will never bother to complain. They’ll just walk away.” 

Marilyn Suttle

People are different. And they like to be treated like that.

Even in how you listen to them.

Keep reading to find out the best way to listen to each of your very different customers.

We now know that understanding the needs of each of your customer segments is key to your organization’s success. But, did you know that each of your customer groups want to be listened to differently? That how they want to interact with your organization varies based on where they are in your customer lifecycle?

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Weekly Staff Meetings That Don’t Make You Want to Gouge Your Eyeballs Out

Football combines the two worst things about America: it is violence punctuated by committee meetings.

George Will

There is little more dreaded in corporate America today than the weekly staff meeting. Below you will find out how to make this meeting something that your team looks forward to, to be inspired, engaged, uplifted and motivated!

Before we get started I must state a disclaimer about the effectiveness of your weekly meetings. They are dependent on the effectiveness of your daily huddles. The daily meetings keep the “road clean” and get the smaller obstacles out of your way so they are not bunched up and all need to be addressed in your weekly meeting. If you have not established a daily meeting schedule and you find that your weekly meeting is being overrun by issue resolution, know that you need to have a daily meeting!

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Hearing from Your Key Customer Groups

“Profit in business comes from repeat customers, customers that boast about your project or service, and that bring friends with them.” W. Edwards Deming Every company has multiple key customer groups. Each group has specific needs that they would like your organization to satisfy. Defining those groups and their needs is one of the most… View Article

The Daily Huddle

“If you had to identify, in one word, the reason why the human race has not achieved, and never will achieve, its full potential, that word would be ‘meetings.” -Dave Barry The daily huddle is inspired by John D. Rockefeller’s daily luncheon habit. These meetings occurred every day where Rockefeller would sit, eat and talk… View Article

Listening to Your Customers

“It is not the employer who pays the wages. Employers only handle the money… It is the customer who pays the wages.” – Henry Ford I love that quote. It really puts customer excellence into perspective. You will listen to your boss if for no other reason than the cold hard fact that he or… View Article